First, a little about Cory...
Cory Bouck is the Regional Business Director for the Asia-Pacific Region at Johnsonville Sausage and is the author of The Lens of Leadership: Being the Leader Others WANT to Follow.
He is a U.S. Naval Academy graduate, and also served there as a leadership instructor. Cory graduated in the top 1 percent of student leadership ranks as a Midshipman. As an instructor, he led a team of civilian PhDs and military instructors in managing the content and delivery of the advanced core leadership course.
Cory is a former Naval Flight Officer. He led a P-3 Orion combat aircrew across the world, including missions over Bosnia-Herzegovina. His crew was twice named #1 of 48 crews in the Atlantic Fleet.
It was during this period he recognized that great leadership seeks out and requires accountability. He developed the habit of looking at all results through what he began to call “The Lens of Leadership®”.
He led brand and event marketing teams at General Mills, Newell-Rubbermaid, and Johnsonville Sausage. Cory led the team that developed a NASCAR strategy for the Chex cereal portfolio with Richard Petty Enterprises. At Newell-Rubbermaid’s Little Tikes toy division, the product development team he led earned a Parent’s Magazine “Best Toys of the Year” award. The Johnsonville brand team he led more than doubled net-margin dollar growth in two years and grew household penetration by 10 percent. That team also earned an “EFFIE” from the North American Marketing Association for effective advertising, and a “Trumpet” award from The Chicago Publicity Club for business results delivered by a national public relations program.
Cory joined Johnsonville's OD&L team to create a leader-development system. In three years, the internal promotion rate for leadership positions increased from 40 percent to 70 percent. Under his leadership, the team earned an Excellence-in-Practice award from The Association for Talent Development after a global review of training programs with quantitative evidence of strong business impact and a high return on investment. They were one of only five American companies awarded in a field of 25 awards from 125 global submissions.
He is active in leadership outside of work. Cory served two terms as an elected city councilman, chairing several committees while working with state and federal legislators. Cory is a pilot and youth mentor in the Civil Air Patrol. His personal purpose is “to help coach the people whose lives I connect with to high achievement in whatever drives their purpose.”
